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Marco Bizzarri Bio Data :
Marco Bizzarri started his career as an Accenture consultant. He held various roles in the Mandarina Duck group from 1993 to 2004, including General Manager, before becoming General Manager in Paris of Marithé & François Girbaud. He joined Kering as Stella McCartney’s President and CEO in 2005.
Gucci’s president and chief executive is Marco Bizzarri. One of his first strategic decisions, after taking up the position in January 2015, was to appoint Alessandro Michele as the creative director of the Italian fashion house. Michele’s new vision for Gucci, under Bizzarri’s leadership, focused on developing a more modern mindset for the label, which was met with immediate critical acclaim.
Bizzarri has played an increasingly integral role at Kering throughout the past decade, becoming widely regarded in the industry as both a talent manager and an astute business brain. Bizzarri served as the chief executive of Kering’s Luxury Couture & Leather Goods division prior to his Gucci appointment. In January 2005, when he was named president and president, the Italian executive first joined the company.
In 2012, Bizzarri became a member of Kering’s executive committee; he was chosen to be a non-voting director of the board of directors of Kering the following year, before being named chief executive of its Luxury Couture & Leather Goods division in April 2014. “In a pivotal new role for Kering, Marco Bizzarri will start to influence and shape the brands for years to come,” Jonatha said.
As chief executive of Luxury Couture & Leather Goods, Bizzarri oversaw Bottega Veneta, Saint Laurent, Alexander McQueen, Balenciaga, Brioni, Christopher Kane, Stella McCartney, Tomas Maier and Sergio Rossi, the chief executives of the Kering brands.
The Italian label has reached a new chapter in its glorious history since its transfer to Gucci’s helm. His orchestration of the turnaround of the company capitalizes on the “buzz” around the innovative efforts of Michele to create long-term brand demand and interaction, minimize inventory levels and enhance the experience of the customer. A decision not to label any of Michele’s collections was also told.
The chief executive told BoF, “The idea is to provide longevity and sustainability… and also not to disappoint the customer, who could buy the item at full price and then [would not be happy] after two months, if it is marked down.”
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Marco Bizzarri Address: Reggio Emilia, Italy
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